Link: http://www.wwd.com/fashion-news/design-pop-a-taiwanese-celebritys-brand-grows-2510905

We are thrilled to announce that Jolin and the Seventy Two Changes team have set off to Shanghai for the grand opening of the flagship store in the city's stylish Times Square! Having just unveiled the Fall 2010 collection earlier in the week to a great reception in New York City, Seventy Two Changes continues to strengthen its global following through honing a true east meets west design aesthetic in each collection. Jolin and the team are excited to bring the collection to Shanghai, which was chosen as the ideal location due to its unique position as a truly international city, long known as the epicenter of fashion and style in Asia. Read more about our store opening in WWD's exclusive write up in today's paper!